About This Poll
Biscuits have become an integral part of Indian households, with certain brands dominating the market through decades of trust and taste. The battle for the most beloved biscuit brand in India features some iconic names that have shaped childhood memories and tea-time rituals across the country. Parle-G stands as India's largest-selling biscuit, known for its affordable pricing and glucose-rich formula that has nourished generations. Britannia brings variety with its range from Marie Gold to Good Day, establishing itself as a premium choice for quality-conscious consumers. Oreo revolutionized the Indian biscuit scene with its unique twist-lick-dunk concept, becoming synonymous with fun and creativity among younger demographics. Sunfeast emerged as a strong competitor with innovative flavors and modern packaging, appealing to health-conscious buyers with options like digestive and oats cookies. Hide & Seek carved its niche with chocolate chip cookies, targeting the premium segment with indulgent flavors. Each brand represents different consumer preferences - from budget-friendly nutrition to premium indulgence. The Indian biscuit market, valued at over ₹30,000 crores, reflects changing taste preferences, with traditional glucose biscuits competing alongside chocolate-filled varieties. Regional preferences, pricing strategies, and marketing campaigns significantly influence brand loyalty. Understanding which biscuit brand resonates most with consumers reveals insights into Indian snacking habits, economic considerations, and the evolution from simple tea-time companions to lifestyle choices that define modern Indian households.
