About This Poll
The eternal debate between Bournvita and Horlicks has divided Indian households for generations, making it one of the most passionate food preferences in the country. Both chocolate health drinks have carved their unique positions in the market, with Bournvita appealing to those who prefer a richer, more chocolatey taste, while Horlicks attracts consumers seeking a maltier, classic flavor profile. Bournvita, launched by Cadbury, positions itself as the energy drink for active children and adults, emphasizing its chocolate indulgence factor. Meanwhile, Horlicks markets itself as the traditional health drink that promises growth and nutrition, particularly targeting parents concerned about their children's development. The choice often reflects regional preferences, family traditions, and individual taste buds. In recent years, both brands have expanded their product lines with variants like Bournvita 5 Star Magic, Bournvita Little Champs, Horlicks Growth+, and Horlicks Protein+, intensifying the competition. Market research shows that while Horlicks maintains a stronger presence in certain regions, Bournvita has gained significant ground among younger demographics. The debate extends beyond taste to include nutritional benefits, with both brands claiming superior vitamin and mineral content. Price points remain competitive, making the decision purely about personal preference rather than affordability. This classic rivalry continues to spark discussions in grocery stores, among parents, and on social media platforms across India.
